To Editors of Magazines, Newspapers, Websites and Blogs
I hope you had a relaxing Christmas and New Year and that you can indulge me for 90 seconds while I quickly outline an exciting new service for 2012.
I can provide business, marketing and professional development book reviews that would supplement any publication/website. This service has a number of benefits for subscribers/readers; all at no extra cost or work for your team. However, this is not simply a book review, but a vehicle to reward readers, underpin market research and even generate extra website traffic. Key features include:
1. The reviews can incorporate any agreed theme and utilise my experience as an academic, operational and strategic manager perspective as demonstrated on Linkedin.
2. I have considerable experience of writing business book reviews for professional publications and examples of these can be found at Suite101. This is in addition to a range of articles published in sports magazines including; “Rugby Club“, “Football Focus“, “Cricket Club” and reviews in the “Sunderland Echo” local newspaper and the multi award winning, “A Love Supreme.”
3. The books are written by leaders within their respective field. I can also arrange for free books to be made available for reader competitions and could manage this process, providing you with mailing lists of those who responded.
4. I can arrange links with online book retailers, allowing access to special offers. These sites have hidden pages which could only be accessed by your readers/subscribers, usually at a lower price.
5. Reviews published on your website could incorporate Search Engine Optimisation (SEO) techniques to enhance book review visibility and encourage new visitors to your site.
6. You retain total control over editing, submission guidelines and we can trial any arrangement.
To conclude, I believe that this proposal represents an exciting ‘no risk’ opportunity that benefits all concerned. Thank you for your time and I hope you take the chance to telephone or e-mail me to discuss how we can develop a productive partnership for 2012 and beyond.
Regards
Keith Appleton JP, BA(Hons), N.Dip.M, MInstLM
E-mail: KeithAppleton@hotmail.co.uk
Mobile: 07896 526286
