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The Shrewd HR team, with founder and managing director Martin Potts third from right

Shrewd HR expands to meet growing demand

A HR support consultancy has grown its team and expanded services to meet increasing demand. 

Shrewd HR, based in Belmont, County Durham, has doubled its team in the past four months and exceeded sales targets for the first two months of 2025.

Founded in 2022 by managing director Martin Potts, Shrewd HR recently added four new recruits, including an employment law and HR adviser.

Martin said: “I am delighted to welcome such a strong team of professionals to Shrewd HR. 

“When I launched less than three years ago, I had a vision to offer a HR service that broke the mould and offered a more cost-effective service, which covered every aspect of HR and the employee life cycle.

“This model has been incredibly successful and our client base began to grow rapidly last year. 

“As a result, we have recruited some very talented people.

“We are particularly excited to be able to add an employment law and HR adviser to our team. 

“This gives Shrewd HR a unique offer in the North East to support our fantastic team of HR consultants and specialists.”

Alongside the team expansion, the company has introduced new services, such as private investigations, drug and alcohol testing, mediation and occupational health support.

As demand continues to grow, Shrew HR is planning further recruitment to meet client needs.

Martin added: “I always wanted Shrewd HR to be different, with a focus on adding value.

“Adding these extra services means Shrewd HR has truly become a one-stop shop for businesses of all sizes, in any industry and at any point of their business journey, from start-ups to established SMEs.”

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