Partner Article

Social media: SMEs first port of call?

Almost 40% of SMEs in the UK are reported to use social media.

A study from Constant Contact showed that 42% of UK SMEs use Twitter for marketing purposes, and 79% of UK SMEs already using social media expect to increase their usage in the next year.

But how effective is social media as a way of getting your business out there?

24 % of British SMEs report using Facebook to market their organisation, but 37 % say they don’t think it has helped their business in any way, and only 1/5 think that they use Facebook well to market their business.

Do these figures suggest that small and medium sized businesses need to fully embrace social media to maximise publicity?

This was posted in Bdaily's Members' News section by Miranda Dobson .