Partner Article

Shrouded in smoke

The purchase of electronic cigarette maker CN Creative by British American Tobacco is an interesting one.

It’s puportedly a growing industry, but the question is as to what BAT’s intentions are here? Electronic cigarettes are designed to wean people off tobacco, surely it isn’t viable to offer an alternative to your core product?

This was posted in Bdaily's Members' News section by Tom Keighley .