Partner Article

Football and the economy: closer than we thought?

Bdaily was at last week’s Leeds’ City Summit, part of Leeds Business Week, and picked up on an interesting point.

Gerald Jennings, a director at commercial property firm Land Securities, suggested that in order to boost the Leeds economy - something needs to be done about the performance of the football club.

Whilst a wry quip, perhaps Gerald’s comments hold some truth. He argued that a successful football club resonates around the world.

So does a goal scoring football team provide the type of marketing money can’t buy? Let me know your thoughts in the comments below

This was posted in Bdaily's Members' News section by Tom Keighley .