Member Article

Predator Nutrition flexes its muscles with International fitness expert

Leading UK sports nutrition retailer, Predator Nutrition, is giving its customers a healthy treat by welcoming one of the most recognised faces in the fitness industry, Steve Cook, into its store for a unique fitness session.

Steve Cook is best noted for competing in the IFBB (International Federation of BodyBuilding and Fitness) Men’s Physique category and is an international fitness expert and model with a healthy following of nearly 100,000 Facebook fans.

Steve is flying in from the US and is appearing in only three cities, Leeds, Birmingham and London. He will be cooking up a fitness feast, offering a healthy dose of expert advice and training tips in Leeds Light on Wednesday 16th October.

To celebrate his arrival in store, Predator Nutrition has teamed up with Optimum Nutrition, the biggest global sports nutrition company in the world, to offer customers a jam-packed line up of activities.

Steve will be hosting a bespoke Q&A session in addition to signing autographs. The unique Q&A class will allow customers the opportunity to benefit from a one-to-one with Steve, where he will be consulting on training schedules and offering world class inspirational tips and advice.

Fighting fit customers will be invited to challenge Steve in a pull-up competition, with the winner on the leader board receiving a tub of Optimum Nutrition’s Platinum PRE-, a superior work-out powder which blends together caffeine and beta-alanine to support high-intensity training, helping you train harder and longer.

Shoppers will be entitled to in-store offers, money off product bundles, t-shirts and shakers. Social media activity will also be supporting the activity, a tweet of the day to @prednutrition and @UKTeam_Optimum will be in with the chance of winning free tubs of PRE, worth £50.

Steve comments, “My passion for health and fitness has taken me around the world and I’m thrilled to be coming to Leeds. I really do believe that a healthier life is a happier life and I’m committed to helping others think like this in order to reach their personal goals.”

The new Predator Nutrition store has enjoyed a steady incline in sales since opening its doors for the first time only seven weeks ago.

Reggie Johal, Founder and MD of Predator Nutrition, comments, “We’re delighted with the success of our new store, it definitely fuels the dream of opening more stores. We’re committed to providing our customers with access to the latest fitness news and advice, therefore it’s a real honour to have Steve in store. We hope our customers find his profound knowledge of health and fitness as fascinating and helpful as what we do.”

Steve is also holding a private, ticket only, seminar in the evening, customers can win tickets to the event via purchases of Optimum Nutrition in store.

This was posted in Bdaily's Members' News section by Janie Readman .