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Tynemouth events management firm appointed to produce Ed Sheeran concert

After fighting off national competition, Tynemouth-based Eastside Events & Promotions Ltd have been appointed to produce Ed Sheeran’s concert at Metro Radio Arena in October.

Daryl Robinson, managing director of Eastside Events & Promotions Ltd, has worked with Ed Sheeran for almost 4 years starting at the intimate Cluny 2 in the Ouseburn (150 capacity) in 2011,

Robinson then worked on shows at Northumbria University Students’ Untion and 2 nights at Newcastle City Hall, have now sold out Newcastle Metro Arena (10,800 capacity).

Eastside Events & Promotions Ltd was started when Daryl Robinson left the role of group development manager for the national venue operating chain Academy Music Group (owners and operators of such venues as Brixton Academy, Shepherds Bush Empire and Newcastle Academy) to set up a locally based events management company and concert promoters.

Daryl said: “The concert side of the business has dominated our initial period of operation leading up to our first Arena show with Ed Sheeran, but we are keen also to look at the Events Management side of our operation.

The national live music market is dominated by a small number of very large companies so to see a local company continue to work with a artists at this level is very rare and extremely gratifying.“

This was posted in Bdaily's Members' News section by Ellen Forster .