Car-Ching drives forward expansion with opening of Bradford office

Brafford has been chosen as the location for a North East car-buying company’s first Yorkshire office.

Having opened new offices in Darlington, Alnwick and Blyth at the start of the year, Car-Ching is now looking to drive forward expansion plans with a new premises in the West Yorkshire city, as well as Washington and Crawcrook.

The Bradford office also marks Car-Ching’s first move outside the North East, and various other locations including Newcastle, Middlesbrough, Liverpool, Edinburgh and London are on its radar for the future.

In addition, the Car-Ching name has also become the first in the car-buying industry to be listed as an registered trademark.

Car-Ching was established last year by motor industry professional Jason Miller, who runs the business with his wife Niki and also owns the Overdrive North East car dealership in Morpeth.

The Car-Ching management team is continuing to work with RMT Accountants & Business Advisors on the business’s development, as an extension of Jason Miller’s long-term relationship with the firm through Overdrive North East.

Jason said: “Our aim is to become a well-known national name in the car-buying industry, and adding these latest branches to our growing network is a statement of intent for the future.

“We try to set ourselves apart from the competition by the standards of service we offer and the personal way in which our customers are treated, and the success we’re enjoying suggests this approach is working well.

“Registering the Car-Ching name as a trademark is a first for our industry, and adds further value to a brand that is becoming ever more widely recognised across a fast-growing area.

“We’re being patient around finding exactly the right locations for new premises in the towns and cities on our target list, but we’d hope to follow up these latest office openings with even more in the none-too-distant future.

“Working with the RMT team is one of the lynchpins of our operations, and their support and advice has been central to getting these latest offices open for business.”

Greg Bolton, head of corporate finance at RMT, added: “The Car-Ching management team has a clear vision for the development of their business, and it’s exciting to be part of the process of making it happen.”

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