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New investment boosts Sunderland software startup's recruitment industry revolution

Sunderland-based Cornerways Consulting Ltd has landed a £120k investment from the Finance for Business North East Proof of Concept Fund, managed by Northstar Ventures.

The software development firm, which has created an online video-interviewing software solution aiming to tackle inefficiencies in the recruitment process, will use the investment to grow its team.

The cloud-based platform, called Shine, leverages the capability of mobile technology, dramatically reducing the time taken to recruit new employees. At the same time, it will mean candidates have access to clear and timely information about their application.

Shine is web-based and optimised for mobile devices so can be accessed anywhere at any time, allowing employers to recruit at a time convenient for them. In recent months candidates have completed interviews in the UK, US, Australia and India.

David Copple, founder and CEO, said: “We have experienced a thrilling first 18 months in business, launching an innovative video-based recruitment solution that is already being used by both local companies and household names across the UK. This has been underpinned by a fantastic core team, talented and enthusiastic in equal measure.

“The funding via Northstar Ventures allows us to grow that team, particularly on the sales and marketing side, whilst pushing ahead with some exciting product developments.”

James Foster, Investment Manager at Northstar Ventures, added: “The Shine offering plays into the hands of current trends amongst large firms, which are changing recruitment processes to focus on communication skills.

“By conducting interviews via a video format first, employers are able to assess how well candidates present and communicate answers at an earlier stage of the process.

“We have been impressed by both the technical skills of David’s team and their vision.”

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