Facing COVID-19: The A&E doctor feeding frontline staff through a new fundraising platform

A London-based doctor has launched a new public donations platform in response to the COVID-19 pandemic and subsequent disruption.

Jack Manley, who is an A&E doctor, has launched DeliverAid to raise funds for food donations for frontline NHS workers.

Jack approached creative technology agency Rehab to help develop a fundraising platform that enables the general public to donate home-cooked meals prepared by independent food businesses.

DeliverAid aims to support food firms that may otherwise be struggling as a result of the coronavirus outbreak, while also supplying food to staff such as receptionists, ambulance drivers, cleaners, nurses and doctors.

Jack explained: “As an NHS doctor working across London hospitals, I have seen firsthand how hard the NHS is working to help as many people as possible.

“I’ve also seen an increasingly large number of local food businesses struggling in these uncertain times.

“I wanted to connect the dots and create a charitable platform that allowed people to do good on both fronts.”

Rob Bennett, CEO of Rehab, added: “As creative technologists, we were looking for ways we can make a positive contribution toward this situation, and was glad when Jack came to us with his idea to help feed the NHS.

“We worked together to create something that would connect and help all the frontline staff working tirelessly, and hopefully create new economic revenue for struggling businesses.

“We hope that this will empower those at home to feel like they can also do their part and have a positive impact.”