London fintech raises £250k pre-seed funding to work on "exciting projects"

A London fintech has announced that it has raised £250k of funding as it aims to expand its team and develop its platform.

Loyalize, a white label engagement platform, has raised £250k in pre-seed funding ahead of a larger seed round later this year.

The round, which was backed by fund investors SFC Capital, along with top-up contributions from new and existing angels, will allow the company to add members to its development team and build new platform features.

David John, founder of Loyalize, commented: “Closing this pre-seed round is a significant milestone for us, even more so during a pandemic.

“It means we can ramp up our development efforts and start working on some exciting projects that we have planned for the rest of the year.

“Loyalty, and certainly payments, is such a vibrant space right now - experiencing huge levels of growth - and I’m looking forward to rolling out a number of propositions over the coming months.”