Newcastle agency launches creative studio after ‘record year’ of expansion

A North East healthcare marketing specialist has announced the launch of a new creative studio following a ‘record’ year.

Onyx Health has moved into the penthouse suite in Generator Studios, overlooking the River Tyne and Tyne Bridge, after securing new international clients.

Founded in 2011 by Karen Winterhalter, Onyx Health specialises in providing marketing communications support in the healthcare sector.

The Newcastle-based firm has been expanding its international client portfolio through its PR partnership with US-based agency Jeff Winton Associates (JWA).

The agency also secured several UK-based clients such as County Durham diabetes specialists Pro Healthology and Cambridge based drug development company Actigen, while also supporting other clients to expand into Europe.

Onyx Health’s executive director Trevor Pill commented: “Our new creative studio is a landmark moment for our agency and gives us the facilities to work more collaboratively with our clients to develop communication campaigns that stand out from the competition.

“With the pandemic putting healthcare in the headlines like never before, we have found our full range of creative services in ever-increasing demand.

He added: “From the outset, we saw the pandemic as an opportunity to thrive as a business, and we’ve done just that. Our PR partnership with JWA has provided us with unprecedented opportunities to go global as an agency.

“Newcastle is part of one of the fastest growing creative hubs outside London, we want to help put the city on the global map by extending our international client reach.”