Steve Rowe, group sales director of Vertu Motors.

Up to 50 jobs to come to Gateshead as motor retailer drives sales "revamp"

A North East automotive retailer has announced that it is set to create up to 50 new jobs at its Gateshead offices.

Vertu Motors is aiming to “revamp” the car buying process, which will see it expand its support teams and create up to 50 jobs.

The revamp includesa new centralised retention and prospecting team, focusing on looking after the current customer base, as well launching a concierge service that will offer customers their own specialist partner to guide them through the online buying process, including finance and part-exchange options.

This comes as the company announces the appointment Steve Rowe as group sales director.

Steve said: “As a group, we have to ensure that we cater for all customers and that we have excellent customer satisfaction and feedback.

“We also have to ensure we maintain and improve upon our high standards accommodating all customers who are using different ways to purchase vehicles. We must be equipped to satisfy this.

“My goal is to make the buying process, whether in a dealership or online, or a mix of both, as enjoyable and comfortable for the customer as possible.

“Both of these departments are critical in supporting the dealer network and our customers. Looking after our customer base is my number one priority and delivering the highest level of service to these customers is vital.

“We will also launch a concierge service, which will work with the customer through the whole process, giving them a named person to support their journey.

“Sales success and customer satisfaction go hand in hand, and offering a car buying experience that fits with customers’ needs is essential in a competitive market.”

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