National supermarket retailer signs exclusive partnership with CBD supplement brand

CBD Brand Cannaray CBD has announced the launch of its CBD supplement range in 250 Waitrose & Partners stores across the UK.

Cannaray CBD has been selected as Waitrose’s exclusive CBD supplement partner for the grocer’s first introduction of CBD food supplements.

Seven different Cannaray products are now available to purchase from stores and online, including the Cannaray CBD Day & Night Oil Drops, CBD Capsules and citrus-flavoured CBD Gummies, with prices ranging from £18 to £36.

A statement issued by the company reads: “Cannaray CBD was founded to make CBD easy and accessible for millions of new people, with a range of quality CBD products formulated to be effective and enjoyable to use, and all triple lab tested for purity.

The brand is fronted by ambassador Claudia Winkleman, who “began using Cannaray products at the end of 2020 to manage overall work and life pressures”.

Cannaray claims to be the first CBD brand to invest in “major brand advertising” in the UK, with a national television campaign featuring Claudia encouraging people to “Join the CBD Revolution”.

Tim Clarke, managing director of Cannaray CBD said: “We are delighted to be partnering with Waitrose to introduce Cannaray CBD to their shoppers.

“CBD usage is rapidly growing across the UK and we are proud to be helping millions of Waitrose shoppers to try high quality CBD as part of their regular wellness routine.”