Durham Cricket announces “exciting” multi-year partnership with local business
Local North East business Host & Stay, one of the UK’s fastest-growing, family owned, holiday home management businesses, has partnered with Durham Cricket Club in a multi-year deal.
The SDDE Smith Group and Host & Stay are now the club’s Principal Partner and Principal Staycation Partner.
This “exciting” partnership between Host & Stay and Durham Cricket Club aims to celebrate the appeal of both cricket and staycations, “bringing people together to enjoy the excitement of the sport and the pleasures of UK holidays”.
With this collaboration, Host & Stay hopes to continue its growth and expand its reach to cricket fans and holiday-goers alike, providing them with the “best possible experience”.
Starting at the beginning of the 2023 season, the partnership will showcase the Host & Stay branding throughout the Seat Unique Riverside ground. The collaboration also includes various matchday branding and activities that will enhance the overall experience for fans.
As a company currently managing over 750 holiday homes, Host & Stay understands the significant role that Durham Cricket Club plays in the local area. With many of its employees supporting the club, Host & Stay was “eager” to form a partnership that could make a “real impact”.
Owner and group CEO Dale Smith commented: “Durham Cricket Club is at the heart of the Durham community, and we know as a local business they share the same community-based values as we do.
“This is core to our partnership, and we look forward to delivering our objectives together to the benefit of our local community with some industry-leading innovations.
Tom Seymour, Durham Cricket commercial director, added: “We are delighted to have partnered with Host & Stay as our Principal Staycation Partner. It is fantastic to have partnered with a business that is prominent in the North, and the family themed nature of the business aligns with what we are about at Durham Cricket.”
By Matthew Neville – Senior Correspondent, Bdaily
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