Aston Martin’s Formula One Team announces expansion of successful partnership

Aston Martin Aramco Cognizant Formula One Team (AMF1) has announced the renewal and extension of its partnership with renowned multinational online trading firm AvaTrade.

AvaTrade, ‘one of the most secure brokers in the market’ with nine regulations across six continents, is committed to empowering both new and experienced investors to trade with confidence. AvaTrade values the role of technology, with its user-friendly smartphone app simplifying the process for newcomers to the trading world.

The partnership between AMF1 and AvaTrade is built on a combination of ‘innovation and speed, advanced technology and accuracy’. For 2024, enhanced AvaTrade branding will appear on the bodywork of the car and the overalls of drivers Lance Stroll and Fernando Alonso.

Jefferson Slack, managing director, Commercial and Marketing, Aston Martin Aramco Cognizant Formula One Team, commented: “We only welcomed AvaTrade into the Aston Martin F1 family at the start of this year, so we’re delighted that they have not only chosen to extend the partnership but also to expand their involvement with the team.

“AvaTrade’s use of tools, processes and technology to enhance and improve the trading experience really mirrors the methods the F1 team employs for on-track success. We are looking forward to working alongside them to showcase their world-class trading experience on a global stage.”

Dáire Ferguson, AvaTrade CEO, added: “Partnering with AMF1 has given us the perfect opportunity to showcase AvaTrade to a truly global audience. Formula One is the most technically advanced sport in the world, it really mirrors the methods and beliefs we have pioneered at AvaTrade around trading.

“We want to work closely with the team at Aston Martin to educate and inform our customers about our seamless trading experience and share in the team’s ongoing success story.”

By Matthew Neville – Senior Correspondent, Bdaily