Newcastle brand communication agency ‘sets tails wagging’ with new partnership

Award-winning Brand Communication Agency, Guerilla, has taken a ‘bold step’ in championing animal welfare by partnering with the Newcastle Dog & Cat Shelter.

In a gesture of ‘community spirit and support’, Guerilla will be sponsoring and providing all the uniforms for all the shelter’s staff. This collaboration offers tangible support to the shelter and shines a spotlight on the importance of animal adoption and the dedication of the staff and volunteers who champion this cause day in and day out.

Newcastle Dog & Cat Shelter promotes kindness and the prevention of cruelty to animals, reuniting over 1,000 dogs and cats with new loving homes every year. Their aim is to help save lives and help animals that need care. However, to do this they require donations and fundraising from the public and local businesses.

Linda Allen, Director of Guerilla, commented: “At Guerilla, we’re not just about business and international marketing; we’re about local community and making a real difference.

“The Newcastle Dog & Cat Shelter does remarkable work, and we wholeheartedly believe in their mission. It’s an honour to stand alongside such dedicated volunteers and support the invaluable work they do.”

Echoing this sentiment, Rachael Kendall, General Manager of Newcastle Dog & Cat Shelter, added: “Guerilla generous sponsorship is more than just uniforms; it’s a testament to the bond and shared vision concerning animal welfare between our organisations.

“We’re immensely grateful for Guerilla’s unwavering and vital support and we are all excited about the journey ahead.”

Staff and volunteers at the Newcastle Dog & Cat Shelter tirelessly care for animals, often outdoors in challenging weather conditions. With winter around the corner, Guerilla’s sponsored uniforms will help to ensure these dedicated individuals can continue their work safely and comfortably.

By Matthew Neville – Senior Correspondent, Bdaily

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