Underwear Brand Launches in five Fenwicks
As market-leading pioneers, Modibodi designs innovative period-proof underwear that look and feel just like everyday underwear but feature in-built leak-proof protection thanks to their scientifically proven technology.
These innovative period-proof underwear designs will now be available in five key Fenwick stores across the UK and online.
Modibodi Executive Director, Kerry Cusack, says “As category leaders and innovators, Modibodi has redefined leakproof apparel and created a business built on trust and authenticity, designing sustainable products with the needs of the consumer at their very heart whilst breaking taboos.
“We are delighted to partner with an iconic British retailer such as Fenwick, who shares our values and will bring our offering of leak-proof apparel to their audiences. At Modibodi we are extremely passionate about developing real products that work and change people’s lives for the better and the Fenwick ethos aligns with this vision.”
With period underwear for all flow types, Modibodi’s designs offer a safe, sustainable alternative to disposable pads and tampons, helping consumers stay dry and fresh all day long.
Modibodi period-proof underwear will be available in Fenwick stores and online at fenwick.co.uk from December 2023.
By Mark Adair – Correspondent, Bdaily
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