Underwear Brand Launches in five Fenwicks
As market-leading pioneers, Modibodi designs innovative period-proof underwear that look and feel just like everyday underwear but feature in-built leak-proof protection thanks to their scientifically proven technology.
These innovative period-proof underwear designs will now be available in five key Fenwick stores across the UK and online.
Modibodi Executive Director, Kerry Cusack, says “As category leaders and innovators, Modibodi has redefined leakproof apparel and created a business built on trust and authenticity, designing sustainable products with the needs of the consumer at their very heart whilst breaking taboos.
“We are delighted to partner with an iconic British retailer such as Fenwick, who shares our values and will bring our offering of leak-proof apparel to their audiences. At Modibodi we are extremely passionate about developing real products that work and change people’s lives for the better and the Fenwick ethos aligns with this vision.”
With period underwear for all flow types, Modibodi’s designs offer a safe, sustainable alternative to disposable pads and tampons, helping consumers stay dry and fresh all day long.
Modibodi period-proof underwear will be available in Fenwick stores and online at fenwick.co.uk from December 2023.
By Mark Adair – Correspondent, Bdaily
- Add me on LinkedIn and Twitter to keep up to date
- And follow Bdaily on Facebook, Twitter and LinkedIn
- Submit press releases to editor@bdaily.co.uk for consideration.
Want your business, product or service to be seen regionally and nationally? Bdaily helps you get your story in front of the right audience, every day. Find out how Bdaily can help →
Join more than 55,000 subscribers by signing up to our daily bulletin each morning here.
Enjoy the read? Get Bdaily delivered.
Sign up to receive our daily bulletin, sent to your inbox, for free.
Taking advantage of the opportunities ahead
Accountability isn’t the enemy of empathy
Act now to avoid a last-minute tax scramble
How inner-city living can transform a city by the sea
Artificial intelligence's value is the time it gives back
Why we must break the magnetic pull of London
AI scepticism is healthy - inaction isn't
What does NPPF mean for planning gain and pricing?
What new NPPF rules mean for landowners
The hidden cost squeezing Britain's economy
Teesside deserves more than cashback devolution
Construction must be built on commercial discipline