Kennedy House, a four-storey building located in Altrincham town centre.

‘State-of-the-art’ flexible HQ workspace opens in Trafford as hybrid working demand grows

IWG is opening a ‘state-of-the-art’ flexible HQ workspace in Altrincham, a market town in Trafford, Greater Manchester as the demand for hybrid working rapidly accelerates.

Kennedy House, a four-storey building located in Altrincham town centre, will provide local workspace as residents of the Greater Manchester area seek to cut their commutes in favour of working locally. This centre is being delivered via a franchise agreement with the owner of the property already partnering with IWG for a second building in Warrington.

The addition of IWG’s latest location in Altrincham comes on the heels of the business posting its highest ever half year revenue and achieving rapid network growth, adding 867 new locations over the course of 2023.

With ‘explosive’ market growth as companies of all sizes adopt hybrid working for the long-term, it is predicted that 30 per cent of all commercial real estate will be flexible workspace by 2030. 

With IWG, partners are able to capitalise on this fast-growing sector, while being supported by IWG’s unparalleled experience. Hybrid working offers companies a significantly lower cost base with an average saving of £9,000 per employee.  

This new opening marks the second IWG location in Altrincham and will be situated just 0.5 miles away from the first, indicating the overwhelming demand for premium workspace in the area as people want to work closer to home and in their local communities. 

The new Altrincham location will provide facilities including private offices, meeting rooms, co-working and creative spaces. The building owners invested in IWG’s platform to scale up their business across the North-West of the UK by capitalising on the rapidly expanding demand for hybrid working. 

With an annual investment of around £50m into its technology platform, IWG provides partners with access to all its expertise as well as design and fit-out support and sales and marketing capabilities.

The building will provide space for established firms and start-ups across a range of industries, while IWG’s Design Your Own Office service allows companies to tailor their space entirely to their requirements.

Mark Dixon, CEO & Founder of IWG, commented: “Our opening in Altrincham comes at a time when more and more companies are discovering that flexible working boosts employee happiness and satisfaction, while helping the environment.”

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