Pendragon Vehicle Management appoints commercial director

Derby-based Pendragon Vehicle Management has appointed a new commercial director as it strengthens its offering under Lithia UK.

David Jackson steps into the role with over 20 years’ experience in fleet solutions and car salary sacrifice schemes. 

Since joining, he has launched a new scheme that combines Lithia’s automotive retail expertise with a digital-first approach to enhance customer experience.

Jackson previously led B2B growth at Octopus Electric Vehicles and served as head of customer experience at Hitachi Capital Vehicle Solutions (now Novuna). 

David said: “Pendragon Vehicle Management isn’t just a fleet supplier; we’re a strategic mobility partner. 

“Backed by one of the UK’s largest and most trusted automotive groups, we bring the firepower of scale with the mindset of a challenger brand”

“I’m excited to empower businesses to optimise and transform their fleets with purpose-built solutions. 

“With access to over 170 physical retail sites and an unmatched supply of top automotive brands, no one in the market can move faster or more flexibly. 

“I’m looking forward to connecting with both existing and new customers to explore how we can drive their fleet strategies forward together.”

Pendragon Vehicle Management, formerly part of Pendragon PLC, manages a fleet of more than 10,000 vehicles.

Phil Wilbraham, managing director of Pendragon Vehicle Management, added: “We are delighted to welcome David to the team. 

“He brings a wealth of experience and a proven track record within the automotive industry, which will be instrumental in driving our strategic initiatives forward. 

“His leadership will play a key role in delivering fleet efficiencies.”

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