ICS.AI targets education sector with senior hire

AI specialist ICS.AI has appointed Dr Crispin (Cris) Bloomfield as education sector leader to accelerate the adoption of AI across UK universities and colleges.

A former Microsoft consultant, Cris has worked with six of the UK’s top ten universities and led AI projects for UNESCO and leading European business schools. 

He brings almost 30 years of experience driving digital change across higher education.

Cris said: “ICS.AI has already shown the power of AI to reimagine how universities engage with students and deliver services. 

“I’ve seen first-hand how ICS.AI’s innovative approach inspired rapid results at institutions like Durham University, where our work helped redefine admissions strategy, earned national award nominations, and featured in the Educause Horizon Report. 

“I’m proud to be part of a company that’s shaping the future with purpose and creativity.

“Our goal is to ensure that AI doesn’t just promise change, but delivers it, helping UK institutions set new standards for excellence, agility, and student success.”

Cris’ appointment supports ICS.AI’s growth plans and deepens its commitment to helping the sector tackle challenges around student experience, engagement, and efficiency.

Martin Neale, chief executive of ICS.AI, added: “Cris’ unparalleled track record in education technology, coupled with his passion for driving meaningful, measurable outcomes, makes him the ideal leader to accelerate our growth in the education sector. 

“Cris understands both the strategic and operational challenges institutions face today and how AI can be deployed thoughtfully to deliver real transformation.”

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