International Group hires commercial strategy director

International Energy Products and the wider International Group have appointed Simon Matthews as group director of commercial strategy and growth.

The Sheffield-headquartered engineering group supplies steel products for sectors including energy, automotive, marine, aerospace and defence.

Simon brings almost 40 years of manufacturing leadership experience, having previously held managing director roles and served as group chief executive at Gabbro Precision. 

He also held senior positions at Howco and Energy Alloys Global Solutions.

In his new role, he will lead the International Group’s commercial strategy, focusing on accelerating growth and strengthening its position across global supply chains.

Simon said: “I am joining the International Group at such an exciting stage of its development. 

“I look forward to working with Emma and the team to build on the Group’s strong foundations, enhance our commercial capability, and deliver sustainable growth across our markets.”

Emma Parkinson, founder and chief executive of the International Group, added: “The International Group has seen impressive success already, with International Energy Products receiving the King’s Award for International Trade in 2025 and the growth of the wider group.

“Our focus is to expand the integrated group and add further expertise to the senior management with a highly experienced industry appointment. 

“Simon Matthews brings extensive commercial expertise and strategic insight to support the Group’s continued success. 

“His skillset, tailored to establishing scalable processes which enhance efficiency and support long-term growth, will prove vital to the development of the Group.”

Looking to promote your product/service to SME businesses in your region? Find out how Bdaily can help →