Coventry BID chief named ambassador

Coventry Business Improvement District (BID), a city centre business support organisation, has appointed chief executive Joanne Glover as an Ask for Angela ambassador.

Joanne brings more than 20 years’ experience in the hospitality sector and has led the BID since 2024, working with partners to strengthen Coventry’s night-time economy and improve safety standards.

In her new role, she will support the national initiative by sharing best practice and encouraging venues across the UK to adopt the Ask for Angela scheme.

Joanne’s appointment reflects Coventry’s commitment to creating a safe and well-managed evening economy, following its recent Purple Flag accreditation.

She said: “I’m over the moon to have become an Ask for Angela ambassador. 

“We have worked really hard to encourage more venues to take up the initiative in Coventry, including engaging with new venues and delivering a programme of training for new and existing staff.

“Through this new role, we have the opportunity to share Coventry’s experience of delivering the scheme and insights on how others can adopt and embed the initiative in their night-time economy.

“I’m looking forward to working with the team to champion safety in our night-time economy businesses and continue supporting venues across Coventry to ensure everyone can enjoy a safe night out.”

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