Rebecca Price Image.jpg
Ruby Knowles, assistant investment executive at FW Capital, with Rebecca Price, founder of Rebecca Price Aesthetics

Funding helps practitioner fulfil clinic ambitions

A growing Sunderland aesthetics business has secured a five-figure funding boost to support the expansion of its new flagship city centre clinic.

Award-winning practitioner Rebecca Price has received £25,000 from the North East Elevate Fund, managed by FW Capital, to support the growth of Rebecca Price Aesthetics and Price & Co.

Based within the restored Printworks development on Holmeside, Rebecca Price Aesthetics specialises in natural facial rejuvenation and personalised, long-term treatment plans.

Its services include advanced injectable and regenerative treatments, dermal fillers, collagen-stimulating therapies and skin rejuvenation, with an emphasis on subtle and age-appropriate results.

The wider Price & Co clinic brings a collective of independent health, medical and aesthetic professionals together under one roof.

Its offering includes nurse practitioners, an in-house GP and other specialists providing healthcare and aesthetic services from the Sunderland city centre base.

The £25,000 investment will support Rebecca’s growth plans, including further investment in treatments and client experiences alongside the expansion of services available at the clinic.

Rebecca said: “When decided to launch my new premises at Price & Co I knew I wanted to offer more than just a clinic. 

“I wanted to deliver a personalised luxury journey for everyone that comes through the doors. 

“We’ve got a fantastic team of wellness and health practitioners that have joined me in the building.

“Rebecca Price Aesthetics was the first unit to be taken and the investment from FW Capital and the North East Elevate Fund has helped me to fulfil my ambitions by setting up my own clinic as well as helping to scale up my business significantly by working alongside other specialists based at Price & Co.”

Price & Co occupies space within the landmark Printworks development, which was restored by local developer Darryl Cullerton and Lemon Property Investment.

That regeneration was itself supported by FW Capital through the North East Property Fund.

The latest backing comes through the North East Elevate Fund, part of North East mayor Kim McGuinness’ £100 million regional investment framework, administered by The North East Fund.

Alongside the North East Accelerate and North East Spinout Inspire funds, it is designed to improve access to early-stage finance for start-up, scale-up and growing businesses.

The programme also aims to address funding barriers that have historically restricted innovation-led growth across the North East.

Ruby Knowles, assistant investment executive at FW Capital, added: “There is a real boom in the aesthetics sector and Rebecca is well positioned to meet the increased demand. 

“The new clinic located in Price & Co is a fantastic location in a prime spot in Sunderland city centre. 

“It’s exciting that FW Capital also funded the redevelopment of the site, and this demonstrates the breadth of our support for businesses and property developers across the region. 

“Rebecca’s business has gone from strength to strength, and we’re thrilled to help her achieve her ambitions to create a luxury offering for her clients, set within a facility that offers a holistic approach to health and wellbeing.”

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