Partner Article

New website launch for bgroup creative agency

CREATIVE agency bgroup has launched a new website to communicate its latest work and keep in touch with clients, friends and colleagues via staff blogs and newsletters.

Si Bales, managing director of the firm, which is bdaily’s sister company, said: “During any new rebrand, website launch or material design, we trial new techniques and methodologies before applying our new found learnings onto our clients.

“This website is a perfect example of our digital team applying the latest techniques in web standards such as HTML 5, CSS 3 and Microformats to produce a bleeding-edge, site which plays well with the rest of the web whilst adding usability and design enhancements for our visitors.

“Practicing what we preach, we embarked on a massive Information Architecture (IA) project to structure the information we wanted to provide to our clients, before diving into fast iterative design cycles, refining the site’s user experience (UX) before testing it against a select group of real site users. We hope you like what you see.”

To find out more about bgroup, go and have a look on www.thebgroup.co.uk and if you want to meet up and chat through any communication requirements you may have, please give Jo George a call on 0191 3001621 or email jo@thebgroup.co.uk.

This was posted in Bdaily's Members' News section by Ruth Mitchell .