Everton announce new ticketing and engagement partner

Everton FC have signed a new ticketing and engagement partner.

The agreement will see SecuTix, a provider of sales and audience management services, handle ticketing and hospitality purchasing for league and cup matches at Goodison Park.

The deal means that Everton fans can now use mobile ticketing, including iOS software Apple Wallet, when paying to watch games at the ground.

According to SportsPro, EFC head of ticketing Matt Kendall said: “SecuTix have a clearly defined roadmap to help us get to where we want to go, which is to make the purchasing journey as seamless as possible for fans.

“They have proven to us a genuine desire to future-proof our systems, thinking long-term about where technologies are heading and how we can use them.”

“It’s refreshing to work with a ticketing system that can integrate with our existing platforms such as our website and CRM.

He added: “But what really makes a difference is the flexibility of SecuTix to link with new providers who can improve our fan experience.”

Speaking further, Mr kendall said the club have now enhanced their “third-party finance facility to allow season ticket holders to digitally sign their credit agreements, as well as offering the ability for fans to pay for their season tickets over two or three months.”

He continued: “With more functionality to be released in due course, I’m confident that the switch to SecuTix will allow Everton to really raise the bar for ticketing in the Premier League.”

Want your business, product or service to be seen regionally and nationally? Bdaily helps you get your story in front of the right audience, every day. Find out how Bdaily can help →

Join more than 55,000 subscribers by signing up to our daily bulletin each morning here.