Ponderosa hires new managing director

Leeds-based brand and communications agency Ponderosa has appointed Stuart Pond as managing director to support its growth plans.

Part of Audience Collective, the agency is targeting further expansion following recent client wins and increased momentum across the group.

Stuart brings more than 20 years’ experience in advertising, having worked across agencies in London and Sydney. 

He joins from Indica Worldwide, where he was managing partner, and previously held a senior role at Publicis, leading accounts including Renault, Heineken, Nestlé and UBS.

In his new role, Stuart will focus on driving agency growth, strengthening client relationships and supporting Audience Collective’s long-term ambition to increase revenue in the coming years.

He said: “I am excited to be joining the agency at a time of strong momentum and growth. 

“I am looking forward to working closely with the team to build on this success, supporting continued growth by delivering highly effective, creative work that drives meaningful commercial results for clients.

“Being part of Audience Collective means I will get the opportunity to work closely with the specialist agencies within the group, so that together we can deliver robust and insight driven, creative campaigns for clients.”

Rob Wescott, chief executive of Audience Collective, added: “To outperform their markets, our clients need a strategic partner that can apply creativity across the entire 4Ps of marketing, not just great advertising. 

“Stuart brings a rare breadth of experience that ensures we continue to deliver on that promise. 

“And besides, with ‘Pond’ as a surname, becoming managing director of Ponderosa was surely meant to be!”

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