iProspect, Dentsu iProspect, Dentsu

Profile

https://www.iprospect.com/en/gb/

iProspect, Dentsu's Profile

Dentsu Media Trends Image

The Pace of Progress - dentsu 2024 Media Trends

With more than a third of CMOs already using generative AI, the technology will rise to center stage as it…

Fireside Chats with iProspect's Women in Leadership - Part 3: Being a Force for Good

In this three-part Q&A blog series, we pick the brains of these four inspirational women leading iProspect:

Fireside Chats with iProspect's Women in Leadership - Part 2: Leading by example

In this three-part Q&A blog series, we pick the brains of these four inspirational women leading iProspect:

Fireside Chats with iProspect's Women in Leadership - Part 1: Empowering Careers

In this three-part Q&A blog series, we pick the brains of these four inspirational women leading iProspect:

Retail media: the challenges, opportunities and experiments for growth

Retail media is having its moment right now. Despite us all bracing for a looming recession, this data-powered, challenger channel is…

VIDEO: The Roundtables from iProspect - Effective Attention

Attention is not created equally. Both volume and value of attention differ across ads and environments, so why so why…

VIDEO: The Roundtables from iProspect - The Future of Work and Inclusivity

Data, technology, creativity, and empathy have collided. People and machines working together in new ways, playing to their strengths. A…

VIDEO: The Roundtables from iProspect: Inclusive Marketing in the Digital Age

Marketing has the potential to affect our lives on a profoundly intimate level – from whether the products we’re offered…