Partner Article

Kennington's Two Fingers Brewing shortlisted for six-figure funding prize

Luxury whisky brand Chivas Regal is expected to dish out $1m to fund startups as part of its major crowd-funding scheme.

“The Venture”, which will benefit businesses that support social and environmental issues, has been created in partnership with Havas London,

The Pernod Ricard-owned brand is looking to back viable start-ups that have developed sustainable impact solutions and have the “ambition to change the world”, according to Marketing Weekly.

Kennington-based Two Fingers Brewing Co is amongst 16 shortlisted startups which will now compete in a public vote to win funding from a $1m fund.

The beer brand, which donates all its profits to Prostate Cancer UK, may be set to win $250,000 of funding from The Venture. Voting closes 14th June, and the startups will then pitch competitively on 24 July to win the remaining share.

Richard Black, Chivas Regal global brand director said: “We’ve discovered an incredible collection of social entrepreneurs that are aiming to tackle a broad array of issues,”

“As a brand we’re very proud to be putting a spotlight on these talented and driven business people and we can’t wait to see how the public respond with their votes.”

This was posted in Bdaily's Members' News section by Ellen Forster .