Member Article

Pink Leopard bags two retailers for growing client list

Pink Leopard is celebrating a successful end to 2021 by welcoming two new clients on board. The Birmingham-based digital marketing agency has announced its partnership with a pair of retailers: a manufacturer of high-quality, eye-catching walking aids, Cool Crutches; and trendy women’s fashion brand, Girl Knows All.

With Cool Crutches seeing the likes of celebrities Eamonn Holmes, Amanda Holden, Vogue Williams, Prue Leith lean on them for safe and dependable alternatives to NHS walking aids, the seller of walking-sticks and crutches has turned to Pink Leopard to boost its online standings. Having been impressed by the digital agency’s diverse team and its dedication to delivering record-results, Cool Crutches has joined Pink Leopard’s leap for a 6-month campaign.

Clare and Amelia Peckham – the mother-daughter duo behind Cool Crutches – are looking forward to working with Pink Leopard. Clare comments:

“We’ve had huge success with Cool Crutches since we launched in 2008, but it’s no secret that this growth has been entirely organic. With the pandemic seeing a boom of retailers move their efforts entirely online, cutting through the digital noise to get our products out there has become increasingly difficult, and Amelia and I knew that we needed a helping hand.

“That’s where the team at Pink Leopard came in. The passion they have already shown for helping small businesses to have a big impact blew us away, and I know I speak on behalf of us both when I say we are so looking forward to working with them to give Cool Crutches the boost it needs online.”

Joining Cool Crutches on the line-up is Girl Knows All: a womenswear brand that takes inspiration from vintage fashion and reimagines it for a modern world. Having been founded in 2019, the fashion label has already made a name for itself, having collaborated on lines with influencers including Liv Guy, Miss Joslin, and Joseph Lynch. Now, in a bid to boost its presence online, Girl Knows All has looked to Pink Leopard’s expertise and retail experience to kick its sales up a notch.

The duo join the ranks of Pink Leopard’s existing retail clients, which include the likes of leggings company Rainbows & Sprinkles and shoe-shop, Sargasso & Grey.

After a momentous 12 months, which has seen the team grow by 600%, the double client-win has seen Pink Leopard set its sights high for 2022. With online retail opportunities only set to rise, Pink Leopard is optimistic that its e-commerce and lead generation campaigns will see it continue to expand in the new year.

Laura Hanlon, the Founding Director at Pink Leopard, says:

“We couldn’t be more pleased to welcome Cool Crutches and Girl Knows All to our fold, as both have huge potential to grow, and challenge, their sectors. Their drive to disrupt their industries to give customers more is incredibly admirable and closely aligns with our own ethos at Pink Leopard. I am tremendously confident that we will be able to return remarkable results for both brands, and our team will stop at nothing to help their businesses grow.

“2021 has been a record-breaking one for us at Pink Leopard and we aren’t ready to slow down now! We already have our sights on expansion in the new year, looking to hire 3 new faces within the first quarter of 2021. Our ambition to help other small businesses, like Cool Crutches and Girl Knows All, to unleash their full potential online truly knows no bounds, and we can’t wait to continue growing throughout 2022.”

This was posted in Bdaily's Members' News section by E V .