Leeds marketing AI platform partners with County Durham e-commerce specialist

“Innovative” marketing AI platform ASK BOSCO has secured a contract with e-commerce experts Visualsoft to support the agency’s clients with their strategy and enhance performance.

ASK BOSCO, helps brands and e-commerce and marketing agencies spend less with ad platforms like Google and Facebook and make more money using its complex AI and machine learning algorithms to reduce media costs and increase sales.

Visualsoft has selected ASK BOSCO as its Marketing Intelligence Platform to drive its clients’ strategies and enhance performance.

The partnership will see Visualsoft’s clients onboarded onto the platform on a monthly basis, unleashing the full potential of automated marketing reporting and enabling the development of data-driven marketing strategies aimed at boosting revenue for their clients.

By leveraging insights provided by ASK BOSCO, Visualsoft’s clients will gain a “comprehensive understanding” of their marketing performance, while also benchmarking against competitors. With this knowledge, businesses can optimise their marketing strategies and stay ahead in the “competitive” e-commerce landscape.

Ian Hyde, head of digital performance at Visualsoft, commented: “We’re excited to collaborate with ASK BOSCO and integrate their cutting-edge AI platform into our ecosystem. By streamlining automated reporting and providing actionable insights, we are empowering our clients to make data-driven decisions that will propel their success.

“This partnership demonstrates our dedication to staying at the forefront of marketing technology for the benefit of our clients. ASK BOSCO surpasses anything else we have trialled so far in the marketing optimisation space and we are keen to get it rolled out across the business.”

Emily Hakner, director of product at ASK BOSCO, also added: “ The ASK BOSC team is thrilled to begin our partnership with Visualsoft. This partnership marks a significant milestone in expanding its network of key partners.

“Teaming up with Visualsoft exemplifies our commitment to nurturing relationships with industry leaders who strive for excellence and embrace innovative marketing solutions.

“ASK BOSCO has been built to not only increase an agency’s client performance - but also to help the agencies like Visualsoft be more efficient and effective, giving them more time to focus on the client’s strategy and excellent service.”

By Matthew Neville – Senior Correspondent, Bdaily

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