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Matchtech unveils strategic brand refresh

Matchtech – the flagship recruitment brand of Gattaca PLC – has launched a refreshed brand identity, marking a strategic milestone in its multi-year business transformation.

The new brand proposition captures Matchtech consultants’ people-first approach and network intelligence, as well as elevating its refocus as a bold, authentic people-powered problem solver partner to the STEM market.

Sister brand Barclay Meade, which focuses on commercial and professional skills across the group’s sectors, also joins the fold and Gattaca Solutions – which focuses on talent outsourcing and supply chain management solutions – has also been consolidated into the strengthened Matchtech powerhouse brand.

Matthew Wragg, Gattaca chief executive, said: “This is the crescendo of our multi-year strategy to focus our capabilities, people and technology on sectors where we are, or can become, the best in the market.

“Our investment is paying off and we’re going to increase headcount by ten per cent in these sectors over the next 12 months.

“Our consultants’ deep expertise in the service, sectors and skills we deliver is now underpinned by best-in-class artificial intelligence, market intelligence and a modern tech stack.

“This positions Matchtech as an intelligent people empowered partner to deliver smarter, faster and more scalable services aligned with the evolving needs of our clients and candidates.”

Matchtech’s reimagined market structure is designed to make it easier for clients, candidates and contractors to navigate the service, sectors and skills that Matchtech offers.

These have been built based on deep understanding of the needs of clients and candidates, and the strength of Matchtech's network and consultancy.

The new visual identity developed by creative agency ODA is bold, confident and modern, designed to resonate with the Matchtech team, clients and candidates.

Two core symbols – the Individual and the Spark – represent the human potential and business impact delivered by Matchtech’s intelligent services.

With more than 40 years’ experience and a client base exceeding 10,000 organisations worldwide, Matchtech offers end-to-end workforce solutions, from fully outsourced programmes through to hiring one specialist person.

The integration of artificial intelligence-powered recruitment tools, enhanced candidate engagement features and scalable service models enables Matchtech to support highly specialist volume campaigns and complex talent needs with speed, compliance and precision.

Matchtech’s brand reflects its strategic refocus and investment in scalable growth.

With a unified brand, enhanced capabilities and a future-ready platform, Matchtech is well-positioned to continue to deliver a competitive advantage to clients and amazing opportunities to candidates.

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