Partner Article
No more McJobs?
McDonald’s has launched a petition to get the dictionary definition of a McJob changed. The Oxford English Dictionary describes a McJob as “an unstimulating low-paid job with few prospects”. But McDonald’s says this definition is now “out of date and insulting”, reports the BBC. The fast food behemoth claims a survey found that 69% of the UK population agree it needs updating.
McDonald’s senior vice president David Fairhurst said: “The current definition is extremely insulting to the 67,000 people who work for us within the UK. It is also insulting for everyone else who works in the wider restaurant and tourism sectors. It is time for us now to make a stand and get the Oxford English Dictionary to change the definition.”
McDonald’s is now inviting its customers to sign petition books in its stores, or alternatively via a new website, entitled Change The Definition. The company is also trying to promote the use of the word ‘McProspects’ – the potential career path for someone who starts out in a McJob.
This was posted in Bdaily's Members' News section by Ruth Mitchell .
Enjoy the read? Get Bdaily delivered.
Sign up to receive our popular morning National email for free.
The rise of an alternative investor model
Bots don't beat personal business coaching
From COVID-19 to the Middle East crisis
How to build credibility in B2B marketing
Is your business ready for the trade union change?
Government 'must take its foot off businesses' throats'
Upskilling key to civil engineering's future
Why apprenticeships are becoming a strategic asset
Business growth requires the right environment
OpenAI decision a wake-up call for our tech plans
Understanding the new Employment Rights Act
Why global conflict is a cyber risk for UK SMEs